Brand & Marketing Consulting
Strategic & Hands On
As a brand strategist and digital expert I advise and support you in strategic projects and brand management. By increasing your digital and marketing performance I enable you to fully focus on your business goals.
Brand & Digital Strategy
I help you to develop digital and brand strategies to gain market share and win customers.
Understanding the transformational needs of stakeholders and customers, defining the brands value proposition against the competitive environment and setting specific and achievable brand goals are the key to scaling fast and a unique, strong brand.
What I do
- Developing digital strategies
- Developing brand positioning and brand storytelling strategies
- Steering brand identity and corporate design processes
- Conducting brand and market research
- Steering pitches and agency management
- Conducting and supervising brand audits
Marketing Strategy & Operations
I take weight off your back and enable your team to do great and engaging marketing.
Sometimes it’s finding out what the customer really wants, sometimes it’s building up marketing teams, and most of the times it’s rolling up the sleeves, putting words into action and implementing marketing strategies quickly, efficiently and within budget.
What I do
- Developing and implementing data driven omnichannel marketing strategies along the full customer journey
- Leading and supporting marketing teams including HR and budget management
- Increasing ROI and conversion across the whole customer journey by generating data-driven customer insights
- Implementing marketing automation strategies, including inbound marketing & CRM
- Planning, setting up and scaling of marketing technologies and workflows
I know what it takes to build a startup.
I help companies to build digital business models and set up and manage custom corporate startup programs.
I mentor and coach founders, marketing and product teams.
What I do
- Fundraising & pitch deck support
- Accompanying deal flow and due diligence processes in marketing and technology
- Go to market and scaling
- Mentoring and coaching
- Workshops and training for startups, e.g. go to market, product launches, business modeling, pitching
- Holding on-site and open office hours for startups and founders